And then

Create value for a lead and then close the sale.

Listen carefully to a trusted advisor and then test a strategy.

Offer a customer service experience beyond expectations and then ask for product feedback.

Suggest an out of scope solution to your manager and then request more responsibility.

Focus on a dazzling user experience and then think about scale.

Build trust and then build loyalty.

If we come from a patient and motiveless generosity before pulling levers, new success metrics take shape, and situational output will be worth the investment after all.

Fight the impulse and then everyone wins.

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